rolf company and kent company are similar firms that operate in the same industry ke 648273
Rolf Company and Kent Company are similar firms that operate in the same industry. Kent began operations in 2011 and Rolf in 2008. In 2013, both companies pay 7% interest on their debt to creditors. The following additional information is available.
|
|
Rolf Company |
Kent Company |
||||
|
|
2013 |
2012 |
2011 |
2013 |
2012 |
2011 |
|
Total asset turnover |
3.0 |
2.7 |
2.9 |
1.6 |
1.4 |
1.1 |
|
Return on total assets |
8.9% |
9.5% |
8.7% |
5.8% |
5.5% |
5.2% |
|
Profit margin ratio |
2.3% |
2.4% |
2.2% |
2.7% |
2.9% |
2.8% |
|
Sales |
$400,000 |
$370,000 |
$386,000 |
$200,000 |
$160,000 |
$100,000 |
Write a half page report comparing Rolf and Kent using the available information. Your analysis should include their ability to use assets efficiently to produce profits. Also comment on their success in employing financial leverage in 2013.