few-companies-change-the-world-by-leading-a-technological-revolution-and-fewer-still-do-it-more-than-once-apple-is-one-of-them-it-is-considered-one-of-the-most-successful-companies-in-history-and-the-world-s-most-innovative-company-in-technology-areas

  • Describe any three innovative or new products or projects introduced by Apple on global market during the last three years (from 2017 to 2019). (1 mark)
  • Evaluate the performance of these three products/projects based on: (1.5 marks)
  • What is the most performant project among those you chose? Justify(0.5 mark)
  • What are the main business processes and practices used by the company to stay a leader in a hypercompetitive Cell phone industry?(1 mark)
  • Do these innovations have environmental cost? Explain.(0.5 mark)
  • How does Apple manage the risks of environmental uncertainty? (0.5 mark)
  • Time to market (considering the time interval of the successive innovations on the same product)
  • The innovation intensity and the technological complexity
  • Market share of every innovative/new product.