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Write a report discussing the following points: 1. Two of the most creative/successful social media marketing campaigns in Saudi Arabia (In 2019). ▪ Give the reasons behind their success? ▪ What is the added value of this marketing campaign for the company/organization?

2. Two social media marketing campaign in Saudi Arabia that failed (Last two years).

**write about this

1-Airline Adele seats in the luggage compartment

2-Advertising campaign for Zain in Ramadan 2019

The people refused to turn to the American president to solve the problems of the Arabs

▪ Why did the social media marketing campaign fail? ▪ And what can we learn from them? Notes

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