ethical-problem-issues-articulated-relative-to-written-in-theranos-elizabeth-holmes-case

What are the ethical issues / dilemmas in this case relative to WRITTEN STANDARDS? Taking into account CSR (e.g., the ethical obligations of this company beyond lawfully providing goods & services), how did lack of WRITTEN STANDARDS (informal & formal) at this company cause harm to the various stakeholders?

Here’s the video about this case.