try-to-solve-a-case-study-about-ikea-by-answering-the-following-questions
Read word file attached.
answer the following questions
- Write a brief introduction about the company Products, business statement, vision and objectives.
- Describe the Marketing Plan for Ikea company.
- Discuss how do Ikea manage all of their products and services? What are the steps in the best development process for new products/services?
- How do Ikea marketers use pricing strategy and pricing objectives to achieve their goals?