write-about-timberland-company

the company is Timberland ,

HANGE PAPER OUTLINE: USE THE FOLLOWING HEADERS. ANSWER ALL

SECTON/QUESTIONS

INTRODUCTION

(Provide HISTORICAL & CURRENT background information on the

COMPANY.

INCLUDE: KEY PEOPLE THAT HAVE LEAD CHANGE IN THEIR INDUSTRY.

CAUSES FOR CHANGE:

(what are the causes for the change? Events driving the

change, etc.

WHAT NEEDS DOES THE CHANGE ADDRESS?

(clearly state the needs that caused the

change)

WHY ARE THE CHANGES NECESSARY?

(clearly state why the changes are needed and

explain the rational for the changes)

WHAT KEY CHALLENGES ARE RELATED TO THE CHANGES AND GROWTH OF THE

COMPANY?

HOW DO THE CHALLENGES AFFECT THE FOLLOWING?

(Provide specific examples

and supportive information from readings, lectures, and research)

Must

INCLUDE ALL OF THE FOLLOWING:

(1) ORGANIZATION

(2) EMPLOYEES

(3) MANAGEMENT

(4) CUSTOMERS

(5) SHAREHOLDERS

(6) BUSINESS PARTNERS

(7) COMMUNITY

HOW HAVE THE CHANGES CONTRIBUTED TO THE COMPANY’S?

(Provide specific

examples and supportive information from readings, lectures, and research)

1) Reputation,

2) Employee Satisfaction,

3) Customer Satisfaction,

4) Share Holders,

5) Grow Sustainability,

6) Financial Strength.

WHAT ARE THE BENEFITS OF THE CHANGE(S) IN THE COMPANY?

(Clearly explain

how the company, employees, customers, shareholders, business partners and

community, economies and environments will benefit from the change(s).



WHAT ARE 3 LESSONS THAT THE COMPANY LEARNED ABOUT CHANGE

? (Discuss

best practices applied in the change)

CLOSING COMMENTS & INSIGHTS

**Students are to answer the following questions in CLOSING COMMENTS.

What THREE SIGNIFICANT THINGS did you learn about Managing Industry

Change?

How does your new knowledge about change influence how you will do the

following?

What jobs you look for in certain industries?

5

What companies you would be interested in working?

Do you prefer a well-established company versus a cutting-edge start-up

company?

What is your tolerance for change? Are you quick to get on the change

bus?

Or, does change threaten you? Do you look at change as an

opportunity for personal growth? Or, do you prefer to stay in your

comfort which is nice but nothing grows there.